Archive for September 19th, 2008

Sep 19

So Apple, who had only a year and a half ago, won the top….err…bottom spot by a good margin of the LOWEST score of “un-green-est” electronics company by Greenpeace, have now turned a new leaf, at least when it comes to the new iPod nano. No mercury and recyclable? That’s a good thing. Now the nano is such a small piece of sexy kit, that what should it matter if there’s a bit of unhealthy stuff, you may ask?

Just like they say, the secret is strength in numbers. With iPod selling over 160 million iPods worldwide since its inception, even 1mg of mercury and other harmful elements will add up in the environment. This argument can also be duplicated for fluorescents bulbs (FYI LED lights contain NO mercury). The smaller compact variety average about 4mg of mercury per bulb (more for large versions) and the longer office fluorescents range from 6-25mg per linear tube. In the U.S. alone, consumers have bought over 300 million bulbs just in 2007 (Wal-mart themselves pledged to sell 100 million the year before). Now extrapolate that to how much mercury that is (easily over 5000 lbs) and it looks like we’re starting to have a problem. Where does all that mercury go? Ideally, we would take all our bulbs and electronics and had them over to a recycling facility, where IDEALLY they would recycle and reuse it. But we don’t live in an ideal world. The reality is that it goes to wherever it makes sense fiscally and conveniently. The dollar(or is it the Euro now) is king. And we’re lazier than we’d like to be. But at least by “greening” things it doesn’t give us the option to handle harmful goods. And that’s all we can ask for right now…

Greenpeace rating for companies 2006

Greenpeace rating for companies 2006

Here’s how the other companies are doing this year, as according to Greenpeace.

[Via Gizmodo Live Blog and Greenpeace]